Web Presence Strategies for Authors

In my role as co-host of the Bay Area Blogger’s Society, I gave a presentation recently on marketing platforms for authors. It makes sense to think of your web presence as needing two or more platforms to really get “lift.” For most authors, one platform is their personal website or blog. The talk was intended to help people think creatively about what their second (or third) platform is, and how they can create more cross-links between them.

If you were unable to come but would like to learn about some simple, effective ways to broaden your reach on the web, download this free handout from the meeting!

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